While his rap peers are caught up in battling for domination in the headphone market, Snoop Dogg has decided to take more of a chilled route - bringing out his own range of cigars.
The Compton emcee announced plans to spin his love of a fine blunt into his own tobacco brand, Executive Branch, to be officially unveiled when he and Dr. Dre headline the Coachella festival in March.
"Throughout my career I have been lucky enough to travel the world and try all different types of tobacco products," said Snoop in a press release, Rolling Stone report.
"During my travels throughout South America and the Caribbean, I was fortunate to encounter this tobacco company, Executive Branch and was so impressed by their commitment to quality... throughout 2012, we plan on releasing new styles and flavors, in which I will be working with their team to make sure all products are up to Snoop Dogg standards."
The cigars are rolled with tobacco harvested from the Dominican Republic and will go on sale in packs of two for 99 cents.
This news sort of makes Snoop's arrest for possession of marijuana earlier this week both good and bad publicity.
Rap Legends Snoop Dogg And Ice Cube Unite To Perform In Vegas...
Rap All Stars Snoop Dogg And Ice Cube Perform at the West Coast All Star Concert at Planet Hollywood in Las Vegas, NV.

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